Wednesday, February 19, 2020

The influence of cultural disversity on employees workplace Essay

The influence of cultural disversity on employees workplace performance in transnational corporations in algeria - Essay Example issues are considered to be very important and are expected to be even more important in the near future due to the increasing differences in the Algerian population. Companies should put their focus on diversity and look for ways to become totally inclusive organizations since diversity has got the potential to yield greater productivity and competitive advantages (Shachaf, 2012, P.32) Given the significant transformations in cultural diversity over the past half-century in Algeria, Both the academia and the media have developed more interest in a better understanding of the social and economic impacts of cultural diversity, ethnicity and multiculturalism in organizations (Watson, Kumar & Michaelsen,2013,P.23). There has been enough research to establish facts on how cultural diversity can improve the performance and productivity of the employees as opposed to a homogeneous cultural workforce, thus this research contributes to the existing body knowledge. This research seeks to find out the possible benefits that come with cultural diversity in an organization and how they can contribute positively influence employees workplace performance (Cox & Blake, 2004, P.32).Managing and valuing diversity is a vital component in effective management of employees and can improve workplace productivity (Newman & Nollen 2013) To achieve this objective, I plan to use interviews as my as my data collection tools .I will use both structured and unstructured type of interviews. Bogdan & Biklen (2013) says that the use of interviews as research tools is based on the knowledge that is being generated between two parties often experienced through a well-focused conversation. Interviews are done to allow both the interviewer and interviewee to exchange information on certain phenomenal issues and then give personal perspective interpretations. The interviews will be conducted using a sample of five of the senior managers of the organizations including the human resource managers

Tuesday, February 4, 2020

Power integrations Research Paper Example | Topics and Well Written Essays - 3000 words

Power integrations - Research Paper Example Identify and discuss the marketing and distribution channels used to communicate and deliver value to their business customers 8 8.What is the industrial network developed by the company to support their business customers? 9 Part 4 9 9.Describe the marketing strategy used by the suppliers to reach the different segment of customers 9 10.How does the company segment their business customers and create value for each segment? 10 11.Describe each segment and the relevant relationship type and communication activities for each segment. 10 Part 5 11 12.Describe the types of relationships that can be developed with business customers and identify the key communication strategies that are relevant to each relationship approach 11 13.Describe the sales management approach used by the company to build relationship 12 14.Analyse the channel and sales management the company uses to deliver services and value 12 Part 6 13 15.How business customer does perceive cost, benefits and price in evalua ting a product/services offer from a supplier? 13 Part 7 14 17.Discuss how the company uses the business marketing mix to create a competitive advantage and deliver value 14 Reference 16 Part 1 1. Analyze the buying process used by different segments of business customers. ... mpanies accounted for more than 62% of the global power supply revenues, while the captive manufacturers accounted for the remaining 38% of the revenue of the company. While the total number of manufacturers of power supplies exceeded 1000, there were only 30 power supply companies whose yearly revenues exceeded $100 million, while another three quarters yielded less than $5 million of revenue every year. The manufacturer sales of the AC/DC converter power supplies accounted for a total of $11.2 billion in the year 2001. The yearly shipment of new internal and external AC/DC power supplies totalled around 1 billion units in the same year. The custom power supplies were designed for specific applications and the standard power supplies were designed for meeting multiple applications. 2. Discuss the key factors that will affect the buying process and decisions for a business customer One of the important characteristic of business customers is the buying process and the decision making process. The organisational buying decision or the behaviour is often termed as the â€Å"decision making process† through which formal organisation tends to establish the required needs for the required products as well as services and in addition identify and evaluate and finally choose from the desired brand and suppliers. Thus two key factors of buying behaviour include the actors of exchange and the nature of exchange. The actors are the formal organisations and as a result the buying process is very complex. The number of members in the buying decision centre often varies and the role of the manger shift which depends on the buying decision and various stages of the buying decisions. Secondly the exchange volume and power in the B2B exchange differs from the individual buying decision